Side-Eye Co.

For people who love each other enough to be honest.

A new home for premium personalized humor gifts. Built carefully, launching summer 2026.

“We’ll see you when we open.” — Iris

Get on the list

We’ll let you know the day we open the doors.

We’ll email you the day we open. No spam between now and then.

Use international format, starting with + and your country code.

If you provide a phone number

You consent to receive automated text messages from Side-Eye (operated by Sawary Trading LLC) for the sole purpose of verifying your account when you sign up at launch.

  • Frequency: rare (verification only — typically one message per attempt)
  • Message and data rates may apply
  • Reply STOP to opt out, HELP for help
  • Consent is not a condition of any purchase
  • We do not send marketing texts. We will never sell or share your number with third parties for marketing.

See our Privacy Policy and Terms.

By joining the waitlist, you agree to our Terms and Privacy Policy. You must be at least 16 to join the waitlist and 18 to make a purchase at launch.